Sinful Colors & Era Istrefi

New York City Pride March 2016

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The Promotion Factory proposed and developed the partnership between nail polish brand Sinful Colors and pop sensation Era Istrefi, whose hit 'Bon Bon" has collected moe than 150 million views on YouTube. Sinful Colors produced a float for the NYC Pride 2016 march that featured the first U.S. live performance of Era. Our team coordinated all production aspects of both partnership and event.

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Raoul con il guanto gay
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Buccellati Flagship Opening

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